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Fiesta Day Parade

Since 2013, the Hispanic Business Leaders Committee of the Sauk Valley Area Chamber of Commerce has organized the parade. This committee is made up of chamber members who are committed to enhancing the economic quality of life for Hispanic businesses and supporting the Hispanic community in the Sauk Valley. We genuinely appreciate the support of our community businesses and organizations as it allows us to plan events such as the Fiesta Parade.

The 71st Annual Fiesta Parade will be held on Saturday, September 14, 2024. The parade will begin at 1:00 p.m. in Rock Falls and end in Sterling. Following the parade, the Hispanic Business Leaders Committee (HBLC) will organize a celebration at Grandon Civic Center from 3:00 p.m. to 6:00 p.m. with music, activities, food, and vendors.

For information on how your business can support the annual Fiesta Day Parade, please see sponsorship opportunities here.

Registration to participate in the parade will open later this summer.